NEWS

 
 

Sweet Heart Winery Acquires Climb Hard Cider in Loveland, Colorado

Loveland, CO – October 3, 2024 – Sweet Heart Brands, the parent company of the award-winning Sweet Heart Winery, is excited to announce its acquisition of Climb Hard Cider, a prominent craft cidery based in Loveland, Colorado. This strategic move marks a significant expansion for Sweet Heart Brands as it enhances its portfolio of premium beverage offerings.

Charles Oster, CEO of Sweet Heart Brands, stated, “Climb Hard Cider is a fantastic addition to our brand family. This acquisition not only diversifies our offerings but also presents a tremendous growth opportunity in the rapidly expanding cider industry, allowing us to cater to our customers' evolving tastes.”

Located in the picturesque Sweetheart Valley, Sweet Heart Winery has earned a stellar reputation for its exceptional wines and memorable experiences. The addition of Climb Hard Cider will further enrich the company’s offerings, attracting more visitors and accelerating Sweet Heart Brands' expansion into national distribution.

The cider market continues to thrive, driven by a consumer preference for locally crafted beverages. By integrating Climb Hard Cider, Sweet Heart Brands is well-positioned to capitalize on this trend, providing a diverse range of products that appeal to various palates.

Climb Hard Cider will remain operational in Loveland, ensuring continuity for its loyal customers while benefiting from the resources and expertise of Sweet Heart Winery.

This acquisition underscores Sweet Heart Brands’ commitment to expanding its presence in the craft beverage industry while maintaining the quality and service that have made Sweet Heart Winery a beloved destination.

For media inquiries, please contact:

Madi Fisher  

Marketing Coordinator  

Sweet Heart Brands  

madi@sweetheartwinery.com  

About Sweet Heart Brands

Sweet Heart Brands, headquartered in the Sweetheart Valley just west of Loveland, Colorado, is the parent company of Sweet Heart Winery and other associated brands. Known for its award-winning wines and unforgettable customer experiences, Sweet Heart Brands is dedicated to crafting premium beverages. The acquisition of Climb Hard Cider marks a key step in the company’s growth, expanding its portfolio and enhancing its national distribution reach.